The photo has been used for illustrative purposes.

Emirates, the world’s largest international airline, has been ranked among the 100 most reputable organizations in the world by 2022 Global RepTrak 100.

The award-winning Dubai-based airline is the only company from the Middle East and North Africa region to make the list, with a reputation score of 72.7.

As the world’s largest reputation database with over 20 years of data, the RepTrak platform compares companies from different industries around the world, analyzing millions of perception and sentiment data points at from online surveys. The scores obtained by companies represent what their stakeholders think and feel about their brand.

Emirates is renowned for its iconic products and services, delivering an incredible travel experience by air and on the ground across all travel classes. During the pandemic, Emirates has led the industry in numerous initiatives aimed at restoring traveler confidence and supporting the recovery of the travel and tourism industry. It has also supported communities and economies with the transport of vaccines, medicines and essential commercial goods.

The airline operates one of the most modern and efficient aircraft fleets of spacious and comfortable Airbus A380s and Boeing 777s, and recently launched the much-talked-about Premium Economy product, which has won over customers for its spacious seat and legroom, among other things. features.

Environmentally, Emirates is also a long-time supporter of wildlife conservation and remains committed to reducing its carbon footprint and environmental impact through sustainable initiatives, including blankets made from 100% recycled plastic bottles. % and the reduction of single-use plastics on board. his plane.

The 2022 Global RepTrak 100 is the definitive corporate reputation ranking of the world’s largest companies.

The Global RepTrak 100 shows how people feel, think and act towards companies around the world. For more than a decade, The RepTrak Company has ranked the 100 Most Reputable Companies to celebrate world-renowned leaders.

Meanwhile, Emirates has confirmed that it will begin daily services to Tel Aviv from June 23, 2022. Emirates will operate its three-class Boeing 777-300ER on the route, featuring eight First Class private suites, 42 reclining seats in Business Class and 304 spacious seats in Economy Class.

Adnan Kazim, Chief Commercial Officer of Emirates Airline, said: “We look forward to finally welcoming customers on board our flights to and from Tel Aviv this summer, and offering them substantial connectivity to and via our Dubai hub as COVID-19 travel restrictions continue to expand. comfortable in the world and more borders are opening up.

“As well as unleashing huge pent-up demand, Emirates’ debut in Israel will mean more choice for travelers as they return to the skies, and more opportunities for businesses to visit Dubai and beyond through our vast network of nearly 130 destinations, alongside our signature hospitality and award-winning onboard experience.

He added: “Emirates is committed to creating new opportunities for business and tourism, and to strengthening bilateral ties between the UAE and Israel. We are confident that our new services will have a positive impact on improving Israel’s connectivity to a multitude of global destinations, and we thank the authorities of the United Arab Emirates and Israel for their continued support in making this service possible. .

The first flight taking off on June 23 will operate as EK931, departing at 3:50 p.m. and arriving at Ben Gurion Airport at 6:00 p.m. (local time). The return flight EK 932 will depart Tel Aviv at 7:55 p.m. and arrive in Dubai at 11:59 p.m. (local time). Flight schedules have been programmed to provide convenient access to Dubai and optimal connection opportunities to popular holiday destinations such as Thailand, India, Philippines, Maldives, Sri Lanka and South Africa .

With multiple daily codeshare flights operated by flydubai, the new Emirates flights will also offer seamless inbound connections from Emirates points with multiple daily and weekly flights across Australia, India, the Philippines, Thailand and South Africa, many of which are home to thriving Jewish communities. communities.

The new service to Tel Aviv will also provide 20 tons of cargo capacity on each flight, providing channels for Israeli companies and start-ups to export products like pharmaceuticals, high-tech products, fruits and vegetables and others. perishable goods.

The flights are also expected to carry raw materials and manufacturing components, semiconductors and e-commerce packages to Israel.

W.A.M.