Marriott International has expanded its Good Travel with Marriott Bonvoy program from just 15 pilot hotels to nearly 100 hotels and resorts in 50 destinations across Asia-Pacific, providing even more opportunities for travelers to transform their vacations into meaningful journeys that connect with local communities and the environment.

According to Bart Buiring, Director of Sales and Marketing, APAC, Marriott International, the expansion of the program was driven by the positive response from hotels and guests.

The Good Travel with Marriott Bonvoy program delivers meaningful experiences that connect guests to local communities and the environment

“Apart from that, the pandemic has changed the way people travel – to positively impact countries and to combine work travel with leisure,” he added.

According to the American Express 2022 Global Travel Survey, people are now more mindful of where they spend their money, and the impact of travel ripples across all demographics.

Buiring said the Good Travel with Marriott Bonvoy program stands out from other similar programs for the “truly local efforts of our hotels.”

“We asked them to structure their business around three key pillars – environmental protection, community engagement and marine conservation – and brand all experiences through a loyalty program in a creative and healing way. “, did he declare.

Targeting the leisure travel market – families looking for a more meaningful travel experience – and business travelers, the program’s foundation is people eager to reconnect with each other; it also connects member guests with local experts and NGOs in the destinations they visit, while promoting and deepening cultural understanding. These experiences are also available to non-members.

The program is supported by travel planners, agents and meeting planners, Buiring shared.

Currently, the Good Travel with Marriott Bonvoy program offers rewarding experiences in many destinations – Australia, Fiji, Indonesia, Japan, India, Malaysia, China, Hong Kong, Macau, Nepal, Sri Lanka, Thailand, Vietnam and Maldives. Customers can choose to plant mangrove seeds in the forests of Langkawi to restore wetlands, join the preservation of a temple in India to mitigate the destructive effects of sandstorms on its facade, and more.